October 7, 2020

Diverse & Inclusive Stock Photography Resources

Photo from DIsability:IN

Photo from Disability:IN

Updated October 10, 2002

During a session at ComNet V about reaching diverse audiences, the speakers spoke about the importance of using stock photos that are more inclusive and diverse. As an art director and designer, I couldn’t agree more. In fact, a recent stock photo search I did on “voting” returned a majority of images featuring white men’s hands (wearing business suits, to boot).

According to Getty Images’ Visual GPS, 63% of people prefer to buy brands that are founded by or represent people like themselves—however only 14% say they are well-represented in advertising and 15% in business communications.

Getty also reports that searches have increased year over year for ‘diversity’ (up 133%), ‘culture’ (up 115%), ‘real people’ (up 115%) and ‘inclusion’ (up 126%).

The need for images that are representative of all people is clearly here. But I know first hand that finding diverse and inclusive images on mainstream stock photography sites can be difficult. Here’s a list of resources for real and authentic photography.

Stock Photo Resources

Adobe Stock – Brwn Stock Imaging Collection

Brwn Stock Collection features images that feature people of color.

AllGo

AllGo is a collection of free plus-size stock photos.

In 2017, Getty Images reported triple-digit increases in searches for the terms “body positivity” and “real bodies”.

Photo by AllGo – An App For Plus Size People on Unsplash

arabianEye

arabianEye is an authentic Middle Eastern collection of visual media, featuring Emirati, Saudi, Qatari and Omani people.

AsiaPix

AsiaPix is a royalty-free collection of contemporary business and lifestyle images with an emphasis on Chinese culture and subjects.

Asia Images 

Asia Images features images of business, lifestyle, and travel destinations in Asia.

Blend Images on Tetra Images

Blend Images is a collection of multi-cultural and ethnically diverse stock content.

Body Liberation Stock

Body Liberation features stock photos and images for body size diversity and acceptance.

Canva Natural Women Collection

Canva’s image collection of everyday women, whose personal stories and experiences challenge both gender norms and societal standards of beauty.

70% of women don’t feel represented in media and advertising and Getty reports huge increases in the following terms over the past year: “real people” 192% increase, “diverse women” 168% increase, and “strong women” 187% increase.

CreateHer Stock

CreateHer features authentic stock photography of melanated women.

Photo by CreateHER Stock

Disability Images by Design Pics Inc.

Disability Images includes rights-managed and royalty-free images showing a range of disabilities.

Disability Inclusion Stock Photography by Disability:IN

Disability inclusive stock photography provided by Disability:IN and licensed under a Creative Commons License.

Disabled & Here

Disabled & Here features free and inclusive stock photos shot from our own perspective, featuring disabled Black, Indigenous, people of color (BIPOC) across the Pacific Northwest.

eye for ebony

eye for ebony features models of all shades, shapes, and sizes.

The Gender Spectrum Collection by Broadly

The Gender Spectrum Collection is a representation of images of transgender and non-binary people.

Getty Images – AARP Disrupt Aging Collection

A collection featuring images of people 50+ in everyday moments that help break stereotypes and combat ageist biases.

An AARP study on age representation across the media image landscape shows that while people 50+ are fully engaged in their communities, seven in ten images of adults over 50 show them removed from the rest of the world.  

Getty Images – The Disability Collection

A collection featuring images that break stereotypes and more authentically portray individuals with disabilities.

Getty – Gender Blend

A collection of images highlighting the new boundaries of gender roles.

Getty Images reports they are beginning to see more inclusive representations that portray a more rounded picture of LGBTQ+ family life, including single parents, transracial families, blended families, co‑parenting, as well as parents of different ages and socio‑economic backgrounds.

Getty Images – The Lean In Collection

A collection of images devoted to the powerful depiction of women, girls and the people who support them.

Getty Images – Muslim Girl Collection

A collection that encourages a more positive depiction of Muslim women.

Getty Images – The Nosotros Collection

A collection that reimagines the visual representation of the Latinx/Hispanic community within North America.

Getty Images – Project #ShowUs

A collection devoted to shattering beauty stereotypes by showing female-identifying and non-binary individuals.

The Jopwell Collection

The Jopwell Collection features images of Black, Latino/Hispanic, and Native American leaders (social entrepreneurs, editors, techies, financial analysts, recruiters, marketers, student leaders).

kosherstock

kosherstock features royalty-free images of the Jewish world.

Mocha Stock

Mocha Stock features images of people of color.

nappy

nappy features free images of black and brown people.

From May to June alone Getty Images reports customer searches for diverse images have increased by 200% and searches for images around unity and equality increased by 500%.

NativeStock Pictures

NativeStock is a comprehensive image collection on Native American Indian cultures.

PICHA Stock

PICHA Stock features modern Afrocentric stories curated from hundreds of creatives from Africa and abroad

Picnoi

Picnoi is a free collection of images of people of color.

Above: Photos from Picnoi by Windows, Annie Spratt & Hian Oliveira

PictureIndia

PictureIndia features royalty-free images of contemporary Indian lifestyle and business themes.

Pixels in Colour

Pixels in Colour is adding diversity to the world of stock photography.

Pixerf

Pixerf is a global visual community and marketplace for Asian images.

Photoability

Photoability features rights-managed and royalty-free images featuring individuals with disabilities.

Around 15% of people in the world have a disability, but just 2% of stock photos contain any representation of their lives.

POCStock

POCStock features photos featuring Black, Hispanic, LatinX, Native, Asian and Middle Eastern people of color.

PUSHLiving Photos

PUSHLiving features disability inclusive stock images.

Representation Matters

Representation Matters is a royalty-free stock photo site that focuses specifically on diversity and inclusion.

Salam Stock

Salam Stock features Muslim and Islam related royalty-free stock photos, artwork and illustrations.

TONL

TONL features images of diverse people and their stories around the world.

UK Black Tech

UK Black Tech is a collection featuring images of BAME (Black, Asian, and minority ethnic) in tech from Britain.

WOCinTech Chat

WOCinTech Chat features photos of women of color in tech, free to use under a Creative Commons Attribution license.

Photo from #WOCinTech Chat

Image Collections

Tips & Best Practices

As Getty pointed out in their Visual GPS Report, “People want and expect imagery to be representative of themselves and the world they see around them.” Let’s utilize and share stock photography resources to give them the exposure they deserve.

P.S. Please share any stock photo resources that aren’t already on the list.