April 18, 2018

A to Z of Design: P is for print

Filed under: Design & Art — Tags: , , , , — lidia @ 10:10 am

A to Z of Design: P is for print

Print is not dead! In fact, there are more ways to print affordably now than in the past.

Offset printing is a method that transfers ink from a plate to a rubber blanket then to paper using a different printing plate per color. It is best used when precise color and print quality are needed. If Pantone colors are used in a design, offset printing will assure the most accurate color match.

Digital printing is method where a digital-based image is printed directly to paper (or another substrate such as plastic or metal). It is useful when quantities are low or a quick turnaround is needed, as there isn’t as much set-up required as for offset.

Letterpress printing is a type of relief printing where an inked raised surface (printing plate) is pressed down onto paper in a printing press. This results in a slight indentation of the paper, so heavier and higher-quality paper stock should be used. Letterpress is best used for fine line work and typographic designs.

See all of the A to Z of Design posts here.

January 20, 2010

Your (print) life in digital

Filed under: Marketing & Promotion,Uncategorized — Tags: , , — lidia @ 10:23 pm

At the Unisource Paper Show in Chicago last year, I was delighted to discover lots of new paper stocks for digital printing—and thrilled that many of them were also recycled (30–100% PCW).

photo by jaxxon on flickr

As many small businesses are printing short runs digitally—or even printing in-house on their trusty laser printers—I thought I would share my digital paper discoveries.

Digital papers can be purchased online either directly from the paper mill or at online retailers such as The Paper Mill Store. Some papers are available at local retail stores too. Check each paper manufacturer’s site for specific purchase information.

Print no more on boring white laser paper!