April 12, 2010

Lidia Varesco Design featured in HOW Magazine!

Filed under: Featured Design Project — Tags: , , , , , , — lidia @ 2:45 pm

click to view article

I am thrilled to announce that Lidia Varesco Design was featured in the March/April 2010 issue of HOW Magazine!

Our line of greeting cards & stationery is featured in a new column called Sidelines, which highlights creatives who started a side business selling products.

The inaugural column, written by HOW editor Bryn Mooth, discusses how I got started designing greeting cards and stationery and how my side business helps fuel creativity for my graphic design business and vice versa. View the article.

As a long-time reader of HOW, I’m truly honored to be included among the countless talented designers who have graced the pages of HOW Magazine over the years. A giant thank you to HOW for including me among that list!

January 6, 2010

Happy New Year!

Filed under: Small Business,Time Management — Tags: , , , — lidia @ 4:44 am

Here we are in the first week of 2010. A new year. 365 new days to achieve your goals. Sounds daunting, yes? I have always started off the new year by writing a list of goals. However, this year I’m taking a new approach. Instead of making a list of what I must do, I’ve decided to make a list of what I want to learn.

For example, here are a few things I want to learn in 2010:

  • Ways to increase traffic to my (and my clients’) website
  • New ways to market my design business
  • How to actually use Google Analytics
  • How to best integrate my contacts/calendar with my new Droid phone
  • Flamenco
  • Guitar (or should I say, relearn what I have forgotten)

So… what do you want to learn in 2010?