April 12, 2019

A to Z of Social Media Marketing: C is for Content Calendar

Filed under: Social Media — lidia @ 11:03 pm

A to Z of Social Media Marketing: C is for Content Calendar

Every social media marketing strategy should be paired with a content calendar. The content calendar makes it easier to keep posts fresh, organized, on-schedule, and spaced out appropriately. It’s also a good place to store and track links for curated posts.

A content calendar can be simple or more detailed, based on your needs and strategy.

Here is a content calendar template (Google Sheets) to download and customize for your organization.

Content calendar template

TIP: Here’s a detailed post on creating a social media content calendar from Hootsuite.